Verbasterd

Verbasterd

innovative technology, cross and social media, guerilla, advertising, communities and games

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Tag a Dummer

09/25/2008 —

Wilcox and Nelly Ma have come up with a project entitled Tag A Dummer. The project asks people to download and print out the letter “D” as provided and tag any Hummer they see by gluing it on and rebranding their vehicle a “Dummer” to alert the driver to the error of their ways. While it probably won’t convince people whose idea of a good time is cruising down the street in an urban assault vehicle to become environmentally conscious, it might at least go a short way in knocking them down a peg. Visitors to the site can also read up on the environmental impact of the vehicle as well as see pictures of Dummers that have been tagged. Bron: Josh Spears

Mooie actie… als je geen Hummer hebt 😉

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