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Digital predictions 2012 Millward Brown


Millward Brown’s Dave Barrowcliff deelt zijn ‘digitale’ voorspellingen voor 2012 met Contagious magazine.

Gamification, Mobile Wallet, Virtual Togetherness, Social Graphs en andere interessant trends!

Mist Dave nog zaken in zijn voorspelling?

Digital predictions for 2011 by Contagious


1 / Brands will juggle their presence in the Splinternet.
2 / Evolution of online shopping as augmented reality technologies bridge intangibility gap.
3 / Online display explodes out of its box.
4 / Viral video is no longer an afterthought.
5 / More ‘made for web’ video content.
6 / More mobile eyeballs.
7 / Brands find their places with geo-location.
8 / Search: increasing personal, mobile and impactful.
9 / Gaming on the move.
10 / Social graphs will make targeting more relevant.
11 / The battle for online privacy will intensify.

Must read! 11 voorspellingen voor 2011 door Contagious.